Archive for the ‘facebook’ Category

Shiv Singh is one of the foremost experts on Social Media – both B2B and B2C. His bio lists his numerous presentations SXSWi, Web 2.0 (New York), the Direct Marketing Association’s Leader’s Forum, OMMA Global, O’Reilly Graphing Social Patterns, the ARF Annual Summit and Digiday Social. He is often interviewed by Wall Street Journal, Reuters, Associated Press, Ad Age, and Adweek for his views on digital strategy and social influence marketing.

I highly recommend his book, “Social Media Marketing for Dummies” to anyone with even a passing interest in this growing market.

Below is a slideshare presentation given at the Digital Book World Conference in January of this year. Watch, and enjoy.